INTERMEDIATECONTENT03 de mai. de 2026

    LinkedIn Postmortem

    Diagnosis of your last 30 LinkedIn posts: what performed, the patterns behind the hits and 3 hypotheses for the next cycle.

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    What this skill does

    Reads your last 30 LinkedIn posts, spots the patterns behind the ones that performed, separates hypotheses about what may have worked, and returns a 5-action plan for the next cycle.

    When to use

    • Before planning a new content cycle
    • To justify internally what is worth doubling down on
    • Post-campaign, to have the learning documented

    What the report covers

    1. Top 5 posts of the last 30 days by engagement and reach
    2. Patterns behind the hits: time, format, hook, length, CTAs, hashtags
    3. Patterns behind the misses: what did not work and why
    4. 3 testable hypotheses (not conclusions — hypotheses)
    5. 5 suggested next posts with hooks already written

    Pre-reqs

    • A connected Wordz account (free covers 1 analysis/month). Go to wordz.com.br
    • A Statz account with the LinkedIn profile linked
    • At least 30 posts published on the profile or page

    How it works

    1. Pulls the 30 most recent posts via Statz:get_top_posts
    2. Cross-references metrics (reach, reactions, comments, shares, average time on timeline)
    3. Runs a thematic analysis on each one via Wordz:get_post
    4. Groups by pattern: format (text, carousel, video), time, tone
    5. Generates hypotheses correlating pattern × performance
    6. Suggests 5 next posts following the pattern of the hits

    Build.

    Work.

    Dream.

    Create.